The gamified photo-rivalry platform turning public engagement into partner-grade reach.
The Problem
Photo contests and engagement platforms both fall short — leaving brands, tourism boards, and public agencies without a scalable solution.
No Recurring Loop
Traditional photo contests are single-entry events — users submit once and disappear until the next campaign.
Generic Gamification
Most consumer apps bolt on points and badges without engagement science — retention stays shallow.
No B2B Bridge
Brands, tourism boards, and public agencies have no turnkey way to run branded, measurable public engagement campaigns.
The Solution
Fotorivals turns photography into head-to-head competition. Built by a 25-year iGaming engagement specialist, it applies real-money-gaming retention psychology to a public, brand-safe format.
Rivalry Format
Head-to-head photo duels with ELO-style ratings drive recurring, competitive sessions.
Public Voting
Community-driven scoring builds organic reach and social proof for every campaign.
iGaming Mechanics
Ranks, Focus Points, streaks and seasonal leaderboards — built for retention, not novelty.
B2B2C Ready
Purpose-built to plug into destination marketing, tourism boards and brand campaigns.
How Fotorivals Works
Every rivalry produces measurable engagement data — votes, session frequency, shares — that becomes reportable value for sponsors and partners.
Real Users. Real Revenue. Real Partners.
Organic Users
Contracted ARR
Live Gov't / Tourism Partnerships
ARR Multiple at Ask
Partnership anchors: Visit Malta (12-month national tourism), Project Green Malta (12-month government environmental), and Malta & Gozo Quest 2026 — a 7-stage national competition with an €11,800 prize pool.
The Credibility Moat: Government & Tourism Grade
Fotorivals is built to plug directly into destination marketing and public-agency campaigns — a distribution and trust advantage that consumer-only competitors have not built.
Visit Malta — National Tourism Authority
Live 12-month partnership driving destination engagement and social reach through branded rivalries.
Project Green Malta — Government Environmental Agency
Live 12-month partnership using gamified photo campaigns to support environmental engagement goals.
Business Model: B2B2C
Brands and agencies fund the platform users love.
Competitive Position
Net position: the only platform combining a competitive rivalry format, iGaming-grade retention design, and standing government/tourism partnerships.
GuruShots
Global photo-challenge app acquired by Zedge for $34.8M. Consumer-only — no government/tourism layer, no iGaming-derived retention design.
EyeEm
Stock-photography marketplace with a community layer. Marketplace-first, not competition-first; no rivalry/voting loop.
Local/Regional Contests
Ad hoc, manually run competitions — typically annual and offline-heavy. No platform, no recurring engagement, no sponsor analytics.
Working with our Belgian-based development team, we're shipping 12 core gamification features for long-term retention: Leaderboards, Badges & Levels, Streaks, Redemption Shop, PWA Push Notifications, Daily Missions, Seasonal Rankings, Photo Duels (ELO Rating), Focus Points, Rank Progression, Wedding Vertical, and Esports Arena.
The Team
Built by operators, not first-time founders.
Danny David — Founder & CEO
25 years in iGaming engagement design. Formally professional photographer and pioneer of Malta's photography scene.
Jamie Doneo — Co-Founder
Leads marketing and product, working directly across Fotorivals' partnerships and campaign design.
The Ask: Raising €250–300K
At a €1.2M–€1.5M pre-money valuation — with €160K contracted ARR, 13,000+ organic users, and 2 live government partnerships already in place.
Product
Complete the 12-feature gamification engine.
Growth
Scale B2B and government partnership pipeline.
Team
Strengthen product and partnerships capacity.
Danny David — Founder & CEO
Danny@fotorivals.com | +356 9910 4404 | fotorivals.com
FOTORIVALS